Feather Edge

A collection of beautifully crafted tableware and accessories to enrich every gathering from the simple pleasures of a shared pot of tea to a dinner party with friends.

Serving up a new identity

We were commissioned to develop the name and brand identity for a new British start-up selling contemporary, handcrafted tableware.

For the name, we took inspiration from the elegant, feather-like pattern that 18th century silversmiths used to edge the handles of fine cutlery.

An elegant wordmark takes centre stage, supported by a hallmark-inspired stamp, reinforcing the brand values of quality and artisanship. The scripted strapline Inspiration for your table adds personality and character to the brand.

The new brand has been rolled out across packaging, point of sale materials and stationery. The website was developed in conjunction with Clean Canvas.

Amber Craven, Director
Feather Edge

“Working with the team at Designhouse has been a genuine pleasure. They very quickly understood and translated my vision into something tangible, successfully communicating what I am trying to achieve with my new business. The process was helped enormously by their remarkably creative yet refreshingly clear thinking, flexible approach, unfailing good humour and impressive work rate.”

Talk to us about your brand
and design requirements.

Call +44 (0) 20 7202 2610
or email dh@designhouse.co.uk