Loan Market Association (LMA) annual conference in London

We are pleased to share our latest conference branding work for the Loan Market Association (LMA), which recently featured in their annual conference in London, the biggest of its kind in Europe.

This year, over 800 in-person & 500 virtual delegates had the opportunity to engage and network with industry-leading speakers and draw insights on the current & future projections of the Loan Market.

The goal was to create a concept that positioned The LMA as ‘Representing All The Loan Markets’.

The creative execution brought the vastness of the cosmos to life with a visually striking and all-encompassing design featuring a vibrant colour palette and dynamic graphic device.

The tagline “Further Together”, reinforced the industry’s collaborative, ever-expansive nature and positioned the LMA as a leading advocate for the collective growth of its partners.

It was amazing seeing the identity across various digital, animated and printed mediums within the QEII Centre and online through their streaming platform.