Heathrow Express
An award-winning brand refresh.
Designhouse was briefed to update the identity whilst retaining the core components.
The new identity was required to reflect the core elements of the personality: premiumness, confidence, quality.
![](https://designhouse.co.uk/wp-content/uploads/heathrowexpress-logo-train-brand-identity-designhouse-scaled.jpg)
We moderated research with both business and leisure passengers to gather feedback and insights before refining the identity and launching it to critical acclaim.
![](https://designhouse.co.uk/wp-content/uploads/heathrowexpress-train-times-brand-identity-designhouse-scaled.jpg)
Services
Awarded Gold for Best UK Rebrand in the Transform Awards.